Dear Just Be: I am a small business owner and want to add a personal touch for my clients after I have worked with them. What do you suggest?

Adding that extra, personal touch can go a long way in forming a relationship with your clients. We suggest a follow up call to see if the client has any questions regarding the work you did for them and to see if you can be of any further assistance to them. Additionally, a thank-you note is a great touch.

When sending a thank you note, remember a few key points:

1. Do not send a thank you note via email.
2. Send a hand-written, hand-addressed note.
3. Use blue ink.
4. Use your best, nicest, and most legible handwriting.
5. Personalize the thank you note with their name.
6. Thank them for their business and their support in your product or services- personalize what you did for them.
7. Do not ask for future business, this is not a sales tactic.
8. Keep the message short, simple and to the point.
9. Do not include your business card. They have already done business with you and know who you are.
10. Remember, a thank you card is about the person receiving the note, not yourself.
11. Send the card out as quickly as possible after you have performed the work.
12. Keep in mind, you can send thank you notes for new business, repeat business, and referrals- just about anything you are grateful for from that person.

Thank you notes may seem a thing of the past, but they really do add that personal touch and keep your name in front of your clients.